Privacy Policy

Privacy Policy: THE PASA BY AAKANKSHA AGGARWAL

Effective Date: [01-09-2025]

At THE PASA BY AAKANKSHA AGGARWAL, we care about more than just creating beautiful apparel—we care about the people who wear it. Protecting your personal information is as important to us as designing pieces you’ll love.
This Privacy Policy explains what information we collect, how we use it, and how we keep it safe. By shopping with us or browsing our website, you’re trusting us with your details, and we promise to treat them responsibly.

The Information We Collect: When you interact with our website, we may collect:

  • Basic details: Your name, email address, phone number, and billing/shipping address when you place an order.
  • Account info: Login details, wishlist items, and your past purchases.
  • Tech details: Your IP address, device type, browser, and how you use our site (to help us improve).
  • Optional info: Feedback, survey responses, or anything else you choose to share with us.

Some of this is needed so we can deliver your orders smoothly.

How We Use Your Information: We use your information to make your experience with us better. This includes:

  • Processing and delivering your orders quickly.
  • Helping with returns, refunds, or customer care requests.
  • Sending you updates on your order status.
  • Sharing news about new launches, collections, and special offers (only if you say yes).
  • Making our website easier to use and more enjoyable.
  • Learning from customer feedback to improve our designs and services.
  • Keeping everything secure and in line with legal requirements.

👉 Don’t worry—we will never sell or rent your personal information to anyone.

Updating or Accessing Your Information

Want to change your details? You can log into your account at any time to update most of your information. For changes like email or phone number, just write to us at care@thepasa.in.

When We Share Your Information

We only share your details when it’s absolutely necessary, like:

  • With trusted partners (payment providers, delivery services, IT support) so your orders reach you smoothly.
  • If the law requires it.
  • If our business ever merges or changes ownership, your information may move to the new team—still under the same protection.

Everyone we work with is required to keep your information safe.

How Long We Keep Your Data

We’ll keep your details only as long as they’re needed—whether that’s to complete your order, manage your account, or meet legal requirements. If you’d like us to delete your information, just let us know.

How We Keep Your Information Safe

Your trust means everything to us. That’s why we use:

  • Secure Socket Layer (SSL) encryption for payments.
  • Restricted access for employees (only the ones who need it).
  • Firewalls and monitoring systems to block unauthorized access.

That said, no online system can promise 100% security, so we also recommend keeping your login details private.

Cookies & Tracking

Our website uses cookies (small text files stored on your device) to:

  • Remember what’s in your cart.
  • Make browsing smoother.
  • Understand how you use our site so we can improve it.
  • Show you more of what you love.

You can disable cookies in your browser if you prefer, but some parts of the site may not work as well.

Marketing Communications

We’d love to stay in touch by sending you updates about:

  • Fresh collections.
  • Special discounts.
  • Brand stories and events.

But only if you give us permission. You can unsubscribe anytime through the link in our emails or by writing to us.

Age of Consent

By using our site, you confirm that you are at least the age of majority where you live, or you have consent from a parent/guardian.

Links & Third-Party Services

Sometimes our website may link to other sites (like payment gateways or partners). We’re not responsible for their privacy practices, so please read their policies too. We also use tools like Google Analytics or Facebook Pixel to understand our audience better.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect new practices. If it’s a big change, we’ll let you know through our website or email.

Contact Us

Questions, concerns, or requests? We’re always here to help.
📧 care@thepasa.co.in
📍 THE PASA BY AAKANKSHA AGGARWAL, New Delhi, India